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The Rustic Rebel Boro
About Us
At The Rustic Rebel Boro, we believe fashion should be as bold, unique, and unapologetic as the women who wear it. Founded in 2025 in Murfreesboro, Tennessee, our boutique was created to offer more than just clothing—we set out to build a shopping destination where individuality is celebrated, confidence is encouraged, and every customer feels right at home.
What started as a passion for fashion and creativity has grown into a carefully curated boutique filled with trendy apparel, premium denim, statement jewelry, stylish accessories, thoughtful gifts, artisan-made products, hats, menswear, and so much more. We love finding pieces that help our customers express their personalities, whether their style is classic, edgy, rustic, trendy, or somewhere in between.
The Rustic Rebel Boro is known for its welcoming atmosphere, personalized customer service, and a little bit of rebellious charm. From affordable fashion finds and one-of-a-kind custom creations to locally sourced products and handmade treasures, we are committed to offering items that you won't find just anywhere. We proudly support fellow small businesses, artisans, and makers while creating a shopping experience that feels personal, fun, and authentic.
More than a boutique, we're a community. Our team loves building relationships with our customers, hosting events, collaborating with local vendors, and helping every shopper discover pieces that make them feel confident and inspired. Whether you're updating your wardrobe, searching for the perfect gift, or simply stopping by to see what's new, you'll always find something special waiting for you at The Rustic Rebel Boro.
At the end of the day, our mission is simple: provide great style, exceptional service, and a shopping experience that's every bit as memorable as the people who walk through our doors. Welcome to The Rustic Rebel Boro—where Southern charm meets a rebellious spirit.
Areas Served
Murfreesboro, TN | Franklin, TN | Brentwood, TN | Nashville, TN | Lebanon, TN | Tullahoma, TN | Winchester, TN | Nolensville, TN
What We Offer
Our Specialties include:
- The Rustic Rebel is more than just a boutique—it's a place where great style meets a little sass. Known for its sarcastic and dark humor personality, the shop offers a fun, welcoming atmosphere where customers can shop without taking life too seriously. From affordable fashion and trendy gifts to locally sourced goods and handmade creations, every item is thoughtfully selected to offer something unique you won't find in big-box stores. The Rustic Rebel takes pride in supporting fellow small businesses, artisans, and makers while providing a personalized shopping experience that makes every customer feel like family. With one-of-a-kind custom creations, a rewarding loyalty program, and a constantly changing selection of fashion, gifts, and specialty items, The Rustic Rebel is a community-focused destination for those who love distinctive products and a little rebellious charm.
Our Services include:
- Boutique Styling & Personal Shopping: Whether you're refreshing your wardrobe or searching for the perfect outfit, The Rustic Rebel offers personalized styling services tailored to your unique look and lifestyle. Through one-on-one consultations, color analysis, and private shopping experiences, customers receive expert guidance to help them feel confident in every purchase. Private shopping parties are also available for groups looking for a fun and exclusive boutique experience.
- Clothing Alterations & Custom Apparel Personalization: The Rustic Rebel helps customers create pieces that fit and reflect their personal style. From clothing alterations and adjustments to custom vinyl designs and personalization, every project is completed with attention to detail. Whether updating an existing garment or adding a customized touch to apparel and accessories, the team is dedicated to bringing your vision to life.
- Permanent Jewelry: Celebrate life's special moments with permanent jewelry services at The Rustic Rebel. These custom-fit, clasp-free pieces are designed to be both stylish and meaningful, offering a lasting way to commemorate friendships, milestones, relationships, or personal achievements.
- Custom Woodworking & Handmade Creations: From custom woodworking projects to one-of-a-kind handcrafted items, The Rustic Rebel combines creativity and craftsmanship to create unique pieces for your home, gifts, and personal spaces. Each project is thoughtfully designed with quality materials and a rustic-inspired aesthetic.
- Online Ordering & In-Store Pickup: Shopping is made easy with convenient online ordering and in-store pickup options. Customers can browse available products from the comfort of home and pick up their purchases at a time that works best for them.
- Markets, Events & Community Gatherings: The Rustic Rebel is proud to bring people together through vendor markets, seasonal porch sales, pop-up events, and community gatherings. These events showcase local businesses, artisans, and makers while creating opportunities for shoppers to discover unique products and support small businesses in a welcoming atmosphere.
- Vendor & Artisan Partnerships: The Rustic Rebel actively supports small businesses through vendor opportunities, pop-up collaborations, and artisan partnerships. Local makers, creators, and entrepreneurs are invited to showcase their products, connect with new customers, and become part of a thriving community that celebrates creativity and craftsmanship.
Our Brands include:
- NeeDoh
- Touchland
Our Products include:
- Women’s Clothing
- Bottoms
- Dresses
- Bathing Suit
- One Piece
- Sets
- Swimwear
- Tops
- Men’s Clothing
- Shorts
- Shirts
- T-shirts
- Hoodies
- Jeans
- Accessories
- Hats,
- Bags
- Belt Bags
- Clear Bags
- Lunch Bags
- Crossbodies
- Travel Bags
- Backpacks
- Wallets
- Wristlets
- Purses
- Permanent Jewelry
- Jewelry
- Beauty Products
- Lotion
- Makeup
- Candles
- Hair Accessories
- Hair Brushes
- Clips
- Headbands
- Gifts
- Novelty Items
- Wedding Gifts
- Wedding Accessories
- Sorority Apparel
- Sorority Gifts
- Pet Products
- Family Games
- Squishies
- Needoh
- Sensory Toys
- Fidget Toys
- Local Artisan Products
- Custom Vinyl Items
- Custom Shirts
- Custom Cups
- Greek Life
- Hats
Testimonials
On 6/13/2026
Jennifer Bradley
had this to say:
Clean, organized and friendly staff. They have something for everyone.
On 6/13/2026
KRISTA BYERS
had this to say:
Very nice owners. Well stocked boutique with a store that has a good flow from room to room. My favorite is the array of jewelry. They are currently stocked with some great 4th of July items.
On 6/13/2026
Dee Bogue
had this to say:
I absolutely love this local boutique! They always have the cutest pieces, and the shopping experience is so warm and welcoming. You can tell they truly care about their customers and take pride in what they offer. I love supporting small businesses, and this is definitely one I’ll keep coming back to!
On 6/13/2026
Dawn
had this to say:
First time in here. Found it by accident! Absolutely love everything in the store. The employees were super friendly and helpful. I will be coming back with my friends!
On 6/13/2026
Crystal Casey
had this to say:
Great place
Contact Us
The Rustic Rebel Boro
301 N Spring Street Murfreesboro, TN 37130
Phone: (615) 624-7106
Email: therusticrebelboro
Where To Find Us
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Payment Types Accepted
American Express, Apple Pay, Personal Checks, Debit Cards, Discover, MasterCard, Visa
Our Hours
Monday: 10:00 AM - 6:00 PM
Tuesday: 10:00 AM - 6:00 PM
Wednesday: 10:00 AM - 6:00 PM
Thursday: 10:00 AM - 6:00 PM
Friday: 10:00 AM - 6:00 PM
Saturday: 10:00 AM - 6:00 PM
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